CV of Kevin Popović

Curriculum Vitae | Kevin Popović

Personal

Education

  •  Instructional Technologies, Doctoral Studies (2004-2006), Duquesne University, Pittsburgh, PA
  • Multimedia Technology, Masters of Arts (2000), Duquesne University, Pittsburgh, PA
  • Communications / Psychology, Bachelor of Science (1987), Duquesne University, Pittsburgh, PA

Employment – Academic

  • Inaugural Director, ZIP Idea Lab, Part of the Zahn Innovation Platform at San Diego State University (2016-Present)
  • Lecturer, San Diego State University, School of Business, San Diego, CA (2014-2016)
  • Adjunct Professor, Multimedia Technology Program, School of Liberal Arts / Continuing Education, Duquesne University, Pittsburgh, PA (1999-2004)
  • Instructor, Multimedia Technology Program / Continuing Education Program, Art Institute, Pittsburgh, PA (1999-2000)
  • Instructor, Howard Community College, Business Training Center, Columbia, MD (1998-2000)

Employment – Professional

  • Founder / Communications Director, Ideahaus® – (1990 – Present)
  • Contributing Author, LinkedIn (2014 – Present)
  • Online Instructor / Contributing Author, Online Marketing Institute (2013 – Present)
  • Contributing Author, Vistage Executive Street Blog (2011 – Present)
  • Host / Producer, I Am Stylin’ | Adventures in Pop Culture (2009 – 2011)
  • Corporate Trainer / Instructor (2001 – Present)
  • Instructor / Sales Coach, Solution Selling® (1998 – 2001) – Speaker (1993 – Present)
  • Assistant Producer, T.G.I.F. Productions, Pittsburgh, Los Angeles (1987 – 1990)
  • Professional DJ, Pittsburgh, PA (1982 – 1993)

Publications / Research

  • Popovic, K. (2016). Satellite Marketing: Using Social Media to Create Engagement (pp. 220) CRC Productivity Press 2015.
  • Popovic, K. (2013). 20YEARS Communications: 20 Leaders, 20 Questions, 100’s of Lessons (pp. 220) Transmedia Multiverse 2013.
  • Popovic, K, & Smith, C, Hellebusch, S. (2013, Vol. 6, No. 1). Attitudes on the Use of Social Media in Healthcare Communications. Journal of Communication in Healthcare. (pp. 138-151) © W. S. Maney & Sons Ltd 2010.
  • Popovic, K, & Smith, C. (2010, Vol. 3, No. 2). Tweeting @DoctorWelby: Practical Examples of Social Media in Healthcare. Journal of Communication in Healthcare. (pp. 138-151) © W. S. Maney & Sons Ltd 2010.
  • Popovic, K. “20YEARS Communications.” Ideahaus® (2010).
  • Carter, David E. (2002). “American Corporate Identity 2003.” (pp. 26-27, 32-33, 295, 307, 309). New York, NY. HarperCollins Publishers.
  • Carter, David E. (1998). “American Corporate Identity/13.” (pp. TBD). New York, NY. Art Direction Book Co.
  • Carter, David E. (1995). “American Corporate Identity/10.” (pp. 129, 256, 257). New York, NY. Art Direction Book Co.
  • Carter, David E. (1994). “American Corporate Identity/9.” (pp. 119, 257). New York, NY. Art Direction Book Co.

Academic Service

  • Mentor, Lavin Entrepreneurship Program, San Diego State University, San Diego, CA. (2010 – Present).
  • Mentor, San Diego Unified School District, San Diego, CA. (2012).
  • Lecturer, San Diego State University, San Diego, CA. (2009 – Present).

Professional Presentations (Highlights)

  • Using Social Media To Create Engagement. PopExpert video workshop. https://www.popexpert.com/signups/satellite-social-media. (2015)
  • Using Social Media To Create Engagement. Online Marketing Institute webinar. http://www.onlinemarketinginstitute.org. (2015).
  • Social Media Strategy for Business. Online Marketing Institute webinar. http://www.onlinemarketinginstitute.org. (2014).
  • Technology In Marketing: What’s Hot, What’s Not and What Comes Next. Integrated Marketing Summit. San Diego, CA. (2014).
  • What Do You Do? Trends and Lessons Learned on Job Titles for Creatives. San Diego Creative Guild. San Diego, CA. (2014).
  • Who’s My Audience Anyway? Navigating the Audience Between You and Your Audience. San Diego Direct Marketing Associations. San Diego, CA. (2013).
  • Creating You: KP on Personal Branding. University of California San Diego. San Diego, CA. (2013). – Project:Social. Industrial Scientific. Pittsburgh, PA. (2013).
  • Testing My Social Capital: Getting the ROI from My Social Media Network. Online Marketing Institute webinar. http://www.onlinemarketinginstitute.org. (2013).
  • Let It Roll or Change Your Bets? Responding to Change in Social Media. San Diego Direct Marketing Associations. San Diego, CA. (2012).
  • Trends in Social Media and other Predictions for Success in 2012. San Diego Direct Marketing Associations. San Diego, CA. (2012).
  •  I am stylin’ | Adventures in Content Marketing. MBA Conclave and Teaching Conference. San Diego, CA. (2011). – Creating Convergence Between Marketing and Sales Using Social Media. DemandCon. San Francisco, CA. (2011).
  • Using LinkedIn for Social Media Sales. Hoovers webinar. http://hoovers.com. (2011). – Prescriptions for the Responsible Use of Social Media in Healthcare 2011. i99 Advertising Club. State College, PA. (2011).
  • Social Media and the Return of the Customer Relationship. SocialMedia Plus Conference. Philadelphia, PA. (2010). – Using Social Media for Sales. Hoovers webinar. http://hoovers.com. (2010).
  • Satellite Marketing: Using Social Media for Sales. Gravity Summit. University of California Los Angeles. (2010).
  • Satellite Marketing: Using Social Media for Sales. San Diego State University. (2010). – Satellite Marketing. Western Massachusetts Advertising Club. (2009).
  • Social Networking in a Sales 2.0 World. Sales 2.0 Conference, Selling Power Magazine. Chicago, IL. (2009).
  • Using Social Media for Business (Interview). Association for Applied and Therapeutic Humor. (2009).
  • Social Media in the Age of Consumer-Driven Healthcare. Center for Business Intelligence 2nd Annual Bio / Pharmaceutical Forum on Emerging Media Optimization for Consumer-Focused Marketing. Philadelphia, PA. (2009).
  • Satellite Marketing: Applied (Workshop). Ideahaus, LLC. San Diego, CA. (2009).
  • Satellite Marketing: Introduction (Workshop). Ideahaus, LLC. San Diego, CA. (2009).
  • The State of Communications: How Social Media Changed the Way We Communicate. Pittsburgh Technical Institute. Pittsburgh, PA. (2009).
  • The Use of Social Media for Satellite Marketing. Pittsburgh Technical Institute. Pittsburgh, PA. (2008).
  • Why your Clients Want You to Have a Web Site. Pennsylvania Institute for Certified Public Accountants. Pittsburgh, PA. (2003).
  • Web Academy: A Day of Web. (Workshop). American Advertising Federation. Pittsburgh, PA. (1999).

Professional Honors / Highlights

  • The 15 Most Influential Educators In Digital Marketing. Online Marketing Institute. (2015).
  • 2015 Top 20 Digital Strategists in Marketing. Online Marketing Institute. (2015).
  • 2014 Top 40+ Digital Strategists in Marketing. Online Marketing Institute. (2014).
  • Board Member, American Society of Training and Development. San Diego, CA. (2013)
  • Ranked 43rd Most Influential Person Online. The Influence Project. Fast Company Magazine. (2011).
  • Board Member, U.S. Green Chamber of Commerce. San Diego, CA (2011 – 2012).
  • Board Member, Communications Technical Advisory Committee, City of Del Mar. Del Mar, CA. (2010 – 2012).
  • Board Member, Media Association of Pittsburgh. Pittsburgh, PA. (2010 – 2012).
  • Board of Advisors, Seat At The Table Committee, Pittsburgh Downtown Partnership. Pittsburgh, AP. (2007 – 2008).
  • Marketing Committee Member, Pittsburgh 250. Pittsburgh Downtown Partnership. Pittsburgh, PA. (2007 – 2008).
  • Board of Advisors – Graphic Design Programs, Pittsburgh Technical Institute. Pittsburgh, PA. (2004 – 2006).
  • Board of Advisors – School of Business, Marketing / Management Program. Robert Morris University. Pittsburgh, PA. (2003 – 2004).
  • Board Member, UCP/CLASS. Pittsburgh, PA. (2002 – Present).

References – Academic

  • Dr. Lawrence Tomei, Vice Provost for Academic Affairs, Professor of Education Robert Morris University, 6001 University Blvd., Moon Township, PA, 15108 E-Mail: tomei@rmu.edu, Phone: 412.397.6229
  • Dr. John Shepherd, Chairperson Journalism and Multimedia Arts, Duquesne University, Pittsburgh, PA, 15282 E-Mail: shepherd@duq.edu , Phone: 412.396.5772
  • Patricia Keeton, Executive Director Business Training Center, Howard Community College, Columbia, MD, 19091 E-Mail: pkeeton@howardcc.edu , Phone: 410.772.4979
  • Ron Hansen, Dean of Education Art Institute of Washington, Arlington, VA, 22209 E-Mail: rhansen@aii.edu , Phone: 703.247.6830

Recommendations / Endorsements – Professional & Academic